What is Mindbody?
If you’re reading this Mindbody review, you’re probably a business owner in the wellness industry. Maybe you run a yoga studio, a gym, a spa, or a salon. You’re likely feeling overwhelmed by all the tasks you have to handle every day. Scheduling appointments, taking payments, and managing clients can take up all your time. That’s where business management software like Mindbody comes in.
In this Mindbody review, we’ll look at how this tool can help simplify your business operations. Mindbody is like having a personal assistant for your wellness business. It puts everything you need in one place so you can focus on what you do best – helping your clients.
With Mindbody, your clients can book appointments online anytime. You can track payments automatically. You can send reminders to clients about their upcoming appointments. The software helps you manage your staff schedules and track which services are most popular. It even has tools to help you market your business to new customers.
This Mindbody review will give you honest information about the pricing, features, and whether it’s worth the investment. We’ll talk about what’s great about the software and what could be better. Whether you’re just starting your wellness business or looking to grow, this review will help you decide if Mindbody is the right choice for you.
Small Business owners in the wellness industry (like gyms, salons, and studios).
Key Features
Online Booking and Scheduling
How it helps: Your clients can book appointments, sign up for classes, and pay deposits anytime—24/7. This means they can book even when you're asleep, so you never miss a sale. It automatically stops double-bookings, so your schedule is always perfect.
Client Management and Database
How it helps: It keeps track of each client's contact info, birthdate, visit history, and notes (like "prefers deep tissue massage"). This lets you remember personal details, see who your VIP customers are, and understand what services are most popular.
Payment Processing and Point-of-Sale (POS)
How it helps: You can safely charge credit cards on file for upcoming appointments, sell retail products in your studio, or process in-person payments with a tablet. It keeps all your money tracking in one place, simplifying your bookkeeping.
Membership and Package Tracking
How it helps: It automatically tracks when a client uses a yoga class from their 10-pack or charges their monthly membership fee. It tells the client how many sessions they have left, which encourages them to re-purchase, ensuring you have steady, predictable income.
Staff Management and Scheduling
How it helps: You can set your instructors' and therapists' schedules, assign them to specific services, and even track their hours and commissions. This makes payroll accurate and easy and lets your team see their own schedules from their phones.
Email and SMS Marketing
How it helps: You can easily send a text blast to fill a last-minute cancellation or an email promotion for "20% Off Massages" to clients who haven't visited in a while. This helps you bring back old clients and fill empty spots in your schedule.
Detailed Business Reports
How it helps: It shows you your monthly revenue, your most profitable services, and your client retention rates at a glance. This tells you exactly what's working in your business so you can make smart decisions to grow.
Pros and Cons
Pros
- Industry Standard: Recognized and trusted by millions of businesses and clients.
- All-in-One Platform: Combines scheduling, payments, and marketing in one place.
- Powerful Marketing Tools: Built-in email campaigns, promotions, and client retention features.
- Excellent Client-Facing Brand: The Mindbody consumer app drives new clients to your business.
- Robust Integrations: Connects with many other tools like QuickBooks, Mailchimp, and Zapier.
Cons
- Higher Cost: More expensive than some newer competitors, especially for small studios.
- Complex Setup: The wide range of features can be overwhelming to set up initially.
- Contract Lock-in: Annual contracts are often required for the best pricing.
- Additional Processing Fees: Credit card processing rates are on top of the monthly subscription.
Pricing Plans
Starter
- Business management tools
- Branded website booking widgets Listing on the Mindbody app Basic reporting Integrated payments
- Listing on the Mindbody app
- Basic reporting
- Integrated payments
Accelerate
- Everything in Starter, plus: Powerful analytics & reporting
- Room and resource management for scheduling spaces and rentals
- Pick-a-Spot booking for client spot selection
- Promo codes to offer limited-time discounts
- Access to premium add-ons for customized growth
Ultimate
- Everything in Accelerate, plus: Tools to grow your marketing lists
- Automated email and text campaigns and templates
- Built-in sales pipeline to manage and convert leads
- Next-level analytics for client, growth, and retention insights
- Increased message limits and lower rates on marketing emails and texts
Ultimate Plus
- Everything in Ultimate plus Branded app or Messenger[ai]
- All features from other tiers
How It Compares
Glofox
Mindbody has a bigger built-in network of clients looking for classes.
Vagaro
Mindbody offers more powerful tools for businesses that want to grow large.
Acuity Scheduling
Mindbody does more than just scheduling; it handles full business management